Any condo for sale in Pasig won’t be able to protect us from existential threats to humanity. How are we going to survive terrorist attacks, nuclear warfare, catastrophic natural disasters, A.I. takeover, or the (inevitable, IMO) zombie apocalypse that are bound to annihilate humankind in the future? We know we might be exaggerating a bit, yet there are private corporations and civilians who take this doomsday, “sh*t hits the fan” scenario seriously—too seriously, even.
These proactive individuals are called ‘preppers’ that means, according to Cambridge Dictionaries Online, “someone who believes that a war or disaster will happen soon, and who learns skills and collects food and equipment, in order to be ready for it.” To a prepper, disaster preparedness is not enough. Have you ever heard of survival shelters? Well, this is what a post-apocalyptic real estate looks like:
Nike Missile Site Bunker
There are more than 200 missile sites strategically scattered in the USA. These are the remnants of the Cold War that once defended them from the incoming Soviet bombers. If you want to build a fortified fortress, the logical thing to do is construct it on a former military base. This is the clever move of 20th Century Castles, LLC. They bought one of the decommissioned Nike missile sites and turned it to $1.5 million bunker. As said by the Verge, “the residence boasts a kitchen, four bedrooms, two baths, an exercise room, indoor swimming pool, Jacuzzi, and an elevator for lowering the owner’s… automobiles below the surface,” so you can ward of zombies in style. The Deployable Survival Capsule Don’t fancy being in a desolate place like a missile site? You can choose your preferred location and dig a hole to bury this bug-out shelter, the Deployable Survival Capsule developed by 20th Century Castles, LLC, too. It resembles a submarine divided into two sections (36’ and 20’ long) and costs $275, 000. The pod is big enough for six persons. Its has a fresh water tank, sanitation tank/septic system, LPG tank, bathroom & shower, communications center, kitchen, dining area, power generator, fridge/freezer, and bunks, as stated on their site. The survival capsule is fully-equipped and designed to last a 90-day period of isolation. It has built-in biochemical air infiltration, heater and HVAC, perfect for a Noah’s Ark end of days. Speaking of Noah’s Ark… Survival Community Shelters In 1980, Robert Vicino once hoped to build an underground, blast-proof shelter that can house 1,000 individuals and can withstand global cataclysmic events. But it took 28 years before his dream came into reality and in 2008, the Vivos project was born. Currently, they offer three co-owner shelters called Vivos Europa One, Vivos Indiana and Vivos Trine. According to terravivos.com, the Vivos Europa One is invincible to “nuclear blast, a direct airliner crash, biological and chemical agents, massive shock waves, earthquakes, electro-magnetic pulses, flooding and virtually any armed attack.” Dubbed as the modern day “Noah’s Ark”, it can accommodate only 34 high net worth families. On the other hand, the VIvos Indiana is an 80-person nuclear hardened underground complex. The site says it is “less expensive” than Vivos Europa One and designed to last “one year of fully autonomous survival, without needing to return to the surface.” Last is the Vivos Trine, the largest of the three that can contain 150 to 500 people.
The Survival Condo
For those Hunger Games fans out there, do you remember District 13? It has a great likeness to Larry Hall’s Luxury Survival Condo. So, is this the future District 13? Nah, we don’t think so. Keyword: ‘luxury.’ It is quite opposite from the lone district. The structure was built in a Formerly Used Defense Site (FUDS) in Kansas. Each unit costs $1.5 Million to $4.5 Million. Its key features are elevator, theater, generator, wind turbine, indoor shooting range, hydroponic food, aquaculture, rock climbing wall, game arcade, indoor pool & spa, and more. It employs a military grade security and has its own minor surgery center, almost everything that ISN’T district 13. With dwellings like this, gated communities with security guards and highly secured for sale condo in Pasig will be the thing of the past because bunkers with a blast door will become the norm. The post-apocalyptic future seems bright and secure but sadly for billionaires only.
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Marketing is a special way of communication between you and your customers. But aside from just wanting them to know you, selling your product or service is actually the end goal of any marketing endeavor.
Gone are the days when marketing outlets are limited to TV, radio or magazine only. Because of a great pool of communication tools available today, reaching out to customers is easier and faster. Sending free text messages is one of these methods in the Philippines. Free text messages are marketing messages sent directly to customer’s mobile phones. In the Philippines, it has been widely used ever since by mobile service companies. Reality TV shows and talent search allow users to vote for their winner via SMS. Telecommunication companies send promo updates via free texts. Reading a text message containing limited deals and promos is a Filipino norm. From over 22 million Filipinos that own a mobile phone, chances for marketers to reach their target is always a win. Though Filipinos use their mobile phones differently according to a survey, popping a free text message on their screen contributes to SMS’ 99% open rate. But what should your customers find in your marketing message? Remember, it is all about words. There are no pictures to tease their curiosity so you have to be careful and cunning. Tell them who you are or else customers will think you’re message is spam. Because you want your customers to avail your product or service, allow them to know where to go to avail these. You can change the sender name as you create and send your message. Do no txt spk. Having only limited characters for an SMS, doing txt spk (term used for abbreviations and slangs used in an SMS) might be tempting but remember that it lessens your professionalism. Be brief and focused. Keep your message simple. Don’t include multiple offers in a single SMS. Include only the details needed like contact numbers, date, and location. Grab their attention with the right words. Play with your words right. If your message is about a limited offer, emphasize it. Capitalize words such as “OFFER”, “LIMITED”, and “FREE”, if and only if necessary. You can also use catchy questions on your first sentence to grab your customer’s interest. End with a call-to-action. Grabbing your customer’s attention at the first part of your message is not the end, it is just a start. Create a strong call-to-action. Tell your customers what you want them to do in a direct and simple but commanding manner. It could be as simple as “Call Now” or “Contact us at…” Let them feel special. Since you have sent your customers in the Philippines a free text, let them feel that they are part of your “exclusive” promo. In that way, they would feel that you are offering them something you aren’t offering other. Try using phrases like “show this message and claim the reward”. Add urgency. Give your message immediate value. Add fixed dates on when the promotion will end. Moreover, customers won’t act unless they feel that they’re missing out. Make use of the phrases “Promo runs until” or “Only exclusive at”. If phone calls are the main method of communication between businesses and customers before, today there is email, SMS, and social media. With these innovations, any call center company can ably deliver diversified contact center services across different platforms.
You may think that maintaining a team that rotates 24/7 to accommodate calls is enough to maintain good customer communication but dedicated contact center service providers are called “dedicated” for a big reason—they invest in technology that streamlines the communication process and greatly improves customer experience. Contact center service providers have various sets of communication media they use. Unlike typical call centers which use either only PSTN (Public Switched Telephone Network) or VoIP (Voice over Internet Protocol), contact center service providers have VoIP telephony in addition to email, chat, fax and interface. Call centers are capable of handling customers through phone calls but contact centers are able to connect to their customers even through Facebook chat. It is also easier and cheaper for the interested stakeholders because you afford them the flexibility of choosing how to contact you through a method that they prefer. Not only are you retaining loyal customers, you are also encouraging potential ones through ease of access. But having a variety of methods to get in touch is just half of the customer-experience; if you want loyalty, not only do you have to keep your communication portals open all the time, they have to all be manned by a competent team. Since contact centers use various communication media and internet, customer interaction is a lot easier and faster. There are different kinds of businesses out there but a small start-up company may benefit from outsourcing to a contact center. If it sounds too expensive for a startup, most contact centers offer reasonable packages so you can maximize productivity with minimum worries. Even as a partner of a contact center service provider, you get assurance that calls by your customers are handled well. Service providers use a system where you can easily review calls and emails. Generally, satisfied customers can always be multiplied by outsourcing a contact center service provider that knows how to value their clients’ businesses as much as they value theirs. Call center and contact center are both helpful in business; however, as customers’ needs gradually change and technology continually innovates, why not venture into a more flexible system that will drive you to success and multiply your satisfied and loyal client base? Do you know what is good about having internet connection at home? Endless communication. You may have run out of load but sending free text to your family and friends in and out of the Philippines is but a click away. So here are the free texting apps that always come handy in the Philippines. Facebook messenger From the billion active users of Facebook, Facebook messenger allows you to connect to anyone. The app is supported by Android, iOS, and Blackberry. It is used to communicate to your Facebook friends, anytime. Whether they are online or not, they would still be able to receive your message. Facebook messenger features sending free text messages, photos and voice recordings. It also supports voice calls. In addition to the fun side, there are packs of stickers and emojis. Facebook messenger’s latest update allows you to customize your conversation. You can now set nicknames, change the conversation color, and play a little game. Viber It is a messaging app that could somewhat replace SMS service, however, sending free text messages using Viber only works for its users. Thanks to its efficiency, users in the Philippines are expected to double the number in the next two years. (ANC’s Market Edge, February 2016). Viber supports sending free text messages, calls, videos, and photographs over WiFi and 3G. Once you have installed the app, it will read your phone directory, and will let you know who among your contacts are also using Viber. It is a messaging app that lets users send free texts, chat, and share media. It relies on data in sending messages. Like Viber, it is linked to your phone number. Customization is also allowed. It works like your built-in SMS app wherein you don’t need to sign in and out the program to get access. Viber works with the availability of internet signal. It uses XMPP (Extensive Messaging and Presence Protocol) so messages are sent and received almost real time. When a message is sent, it is lined up in the server until the receiver goes online. If the message is finally received, sender gets a double check mark near the message. WhatsApp also requires signing up an account. Hello SMS This is also a messaging app that allows sending free text messages and MMS to your peers all over in the Philippines. Talking about how it looks, Hello SMS is simplistic. Conversations are kept on one panel, making profile pictures visible. Like Facebook messenger, you just need to tap the face icon of someone you want to talk to. With these messaging apps, communication would be easier and more fun. Having an internet connection would allow you to get connected and send free text messages to your friends anywhere, in and out of the Philippines. |
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