Marketing is a special way of communication between you and your customers. But aside from just wanting them to know you, selling your product or service is actually the end goal of any marketing endeavor.
Gone are the days when marketing outlets are limited to TV, radio or magazine only. Because of a great pool of communication tools available today, reaching out to customers is easier and faster. Sending free text messages is one of these methods in the Philippines. Free text messages are marketing messages sent directly to customer’s mobile phones. In the Philippines, it has been widely used ever since by mobile service companies. Reality TV shows and talent search allow users to vote for their winner via SMS. Telecommunication companies send promo updates via free texts. Reading a text message containing limited deals and promos is a Filipino norm. From over 22 million Filipinos that own a mobile phone, chances for marketers to reach their target is always a win. Though Filipinos use their mobile phones differently according to a survey, popping a free text message on their screen contributes to SMS’ 99% open rate. But what should your customers find in your marketing message? Remember, it is all about words. There are no pictures to tease their curiosity so you have to be careful and cunning. Tell them who you are or else customers will think you’re message is spam. Because you want your customers to avail your product or service, allow them to know where to go to avail these. You can change the sender name as you create and send your message. Do no txt spk. Having only limited characters for an SMS, doing txt spk (term used for abbreviations and slangs used in an SMS) might be tempting but remember that it lessens your professionalism. Be brief and focused. Keep your message simple. Don’t include multiple offers in a single SMS. Include only the details needed like contact numbers, date, and location. Grab their attention with the right words. Play with your words right. If your message is about a limited offer, emphasize it. Capitalize words such as “OFFER”, “LIMITED”, and “FREE”, if and only if necessary. You can also use catchy questions on your first sentence to grab your customer’s interest. End with a call-to-action. Grabbing your customer’s attention at the first part of your message is not the end, it is just a start. Create a strong call-to-action. Tell your customers what you want them to do in a direct and simple but commanding manner. It could be as simple as “Call Now” or “Contact us at…” Let them feel special. Since you have sent your customers in the Philippines a free text, let them feel that they are part of your “exclusive” promo. In that way, they would feel that you are offering them something you aren’t offering other. Try using phrases like “show this message and claim the reward”. Add urgency. Give your message immediate value. Add fixed dates on when the promotion will end. Moreover, customers won’t act unless they feel that they’re missing out. Make use of the phrases “Promo runs until” or “Only exclusive at”.
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If phone calls are the main method of communication between businesses and customers before, today there is email, SMS, and social media. With these innovations, any call center company can ably deliver diversified contact center services across different platforms.
You may think that maintaining a team that rotates 24/7 to accommodate calls is enough to maintain good customer communication but dedicated contact center service providers are called “dedicated” for a big reason—they invest in technology that streamlines the communication process and greatly improves customer experience. Contact center service providers have various sets of communication media they use. Unlike typical call centers which use either only PSTN (Public Switched Telephone Network) or VoIP (Voice over Internet Protocol), contact center service providers have VoIP telephony in addition to email, chat, fax and interface. Call centers are capable of handling customers through phone calls but contact centers are able to connect to their customers even through Facebook chat. It is also easier and cheaper for the interested stakeholders because you afford them the flexibility of choosing how to contact you through a method that they prefer. Not only are you retaining loyal customers, you are also encouraging potential ones through ease of access. But having a variety of methods to get in touch is just half of the customer-experience; if you want loyalty, not only do you have to keep your communication portals open all the time, they have to all be manned by a competent team. Since contact centers use various communication media and internet, customer interaction is a lot easier and faster. There are different kinds of businesses out there but a small start-up company may benefit from outsourcing to a contact center. If it sounds too expensive for a startup, most contact centers offer reasonable packages so you can maximize productivity with minimum worries. Even as a partner of a contact center service provider, you get assurance that calls by your customers are handled well. Service providers use a system where you can easily review calls and emails. Generally, satisfied customers can always be multiplied by outsourcing a contact center service provider that knows how to value their clients’ businesses as much as they value theirs. Call center and contact center are both helpful in business; however, as customers’ needs gradually change and technology continually innovates, why not venture into a more flexible system that will drive you to success and multiply your satisfied and loyal client base? Do you know what is good about having internet connection at home? Endless communication. You may have run out of load but sending free text to your family and friends in and out of the Philippines is but a click away. So here are the free texting apps that always come handy in the Philippines. Facebook messenger From the billion active users of Facebook, Facebook messenger allows you to connect to anyone. The app is supported by Android, iOS, and Blackberry. It is used to communicate to your Facebook friends, anytime. Whether they are online or not, they would still be able to receive your message. Facebook messenger features sending free text messages, photos and voice recordings. It also supports voice calls. In addition to the fun side, there are packs of stickers and emojis. Facebook messenger’s latest update allows you to customize your conversation. You can now set nicknames, change the conversation color, and play a little game. Viber It is a messaging app that could somewhat replace SMS service, however, sending free text messages using Viber only works for its users. Thanks to its efficiency, users in the Philippines are expected to double the number in the next two years. (ANC’s Market Edge, February 2016). Viber supports sending free text messages, calls, videos, and photographs over WiFi and 3G. Once you have installed the app, it will read your phone directory, and will let you know who among your contacts are also using Viber. It is a messaging app that lets users send free texts, chat, and share media. It relies on data in sending messages. Like Viber, it is linked to your phone number. Customization is also allowed. It works like your built-in SMS app wherein you don’t need to sign in and out the program to get access. Viber works with the availability of internet signal. It uses XMPP (Extensive Messaging and Presence Protocol) so messages are sent and received almost real time. When a message is sent, it is lined up in the server until the receiver goes online. If the message is finally received, sender gets a double check mark near the message. WhatsApp also requires signing up an account. Hello SMS This is also a messaging app that allows sending free text messages and MMS to your peers all over in the Philippines. Talking about how it looks, Hello SMS is simplistic. Conversations are kept on one panel, making profile pictures visible. Like Facebook messenger, you just need to tap the face icon of someone you want to talk to. With these messaging apps, communication would be easier and more fun. Having an internet connection would allow you to get connected and send free text messages to your friends anywhere, in and out of the Philippines. Polo shirts. They are a staple in a man’s closet since time immemorial. Back in 1920’s, polo shirts were worn as sportswear for gentlemen and was eventually adapted by the corporate world as a format for uniforms. As for the ladies, it turns out that wearing polo shirts is simple, smart, adorable and fashionable.
But as far as a dress code is concerned, here are the things you should remember in attending specific events like trying not to look under- or overdressed for an event or place. We know the dress code as a set of standards formally or socially imposed on a specific place or event. This “code” imposes limitation to help people dress accordingly. Sometimes, these codes are harder to remember than you’d think so here is a quick rundown of them all. Casual This dress code is, well, a non-dress code. T-shirt or polo shirts partnered with jeans can be a good choice both for men and women. Depending on the activity and place you will be in, put on a pair of sneakers or sandals you’re comfortable with and you’re ready to go. You can also put on some simple pieces of accessories like bracelets or wristwatch. As long as you aren’t in your birthday suit, you’re technically in casuals. Business Casual …is a dress code you should understand especially if you’re going to start reporting for work. For men, business casual usually requires you to at least dawn a polo shirt or any collared shirt paired with khakis or slacks. It is then complimented with a pair of dress shoes. For women, dressing with a fashionable button top paired with khaki pants or pencil-cut skirts is your safest bet. Putting on some make up and jewelry, and wearing heels can make you look more confident. And since, business casual is supposed to make you look like “you mean business,” make sure that your clothes are well ironed and you’re prepared to meet other business people. Smart Casual Smart casual dress code is a combination of casual and business casual and is commonly required for when going to interviews. Of course, you need to prepare for the interview by reading about the company but dressing properly can help nail your application—a collared shirt layered with a coat paired with denim or khaki pants for men; and a dressy top layered with a blazer paired with a nice slacks or skirt for women can earn you an interviewer’s thumbs up. Business This dress code requires ties (for men) and dresses (for women). Unlike other dress codes, its requirements are buttoned down shirt, business suit with tie, and a pair of slacks for men and a business style dress and heels for women. These are the 4 most important dress codes for the everyday person, especially for those who are working. Polo shirts may have entered the corporate world but make sure you are wearing it according to the required dress code. Today, houses do come differently. A lot of innovations can be found in how they are built. House and lot for sale both in highly-urbanized or rural communities like Mega Manila or Bacolod City continuously improved and of course, become more creative and personal. If houses have been personalized through paint colors and floor plans in yesteryears, today you can make your home truly your own. Well, you can start with choosing the overall look you want down to every single detail of customization including materials and color combinations. Don’t keep yourself from thinking that your house should always be built inside a square perimeter and with the same and common materials as with others. Imagination is always your limit. Welcome these bizarre ideas you could try especially if your new bought house & lot for sale is somewhere with lots for greenery like Bacolod City. TREE HOUSE Got some old but tough tree trunk in your newly bought lot for sale? Well, it is great for a tree house. Having a tree house great especially if you intended to make it a place of vacation. A tree house is a good place to relax and bring back old memories. Adults get to remember how they used to be when they were little and children can make new and unique memories they could treasure as they grow up. So, if you buy bigger lot for sale in a safe community like Bacolod City, it is a great chance to build a tree house next to your home. Remember and make good memories as you strengthen the bond of your family. HOUSE MADE OF PLASTIC BOTTLES Hold on to that plastic bottle you are drinking from right now—plastic water bottle, once made, stays on Earth for about 450 years. Imagine how long that would be! As plastic bottles don’t biodegrade and are not advisable to be reused as water container, why not make it a part of your home walls? Using plastic water bottles as building materials is low cost. In addition, plastic water bottles are good insulators and help keep heat in and out accordingly. Still having second thoughts about how it is possible? Check this exhibition hall in Taiwan made with 1.5 million plastic bottles. With this world class building, the Earth has been spared from handling 1.5 million plastic bottles that are all unable to biodegrade. HOUSE MADE OF SHIPPING CONTAINERS
Yes, metal containers could also be a basic material for your home and this so called Container City in London proves that old shipping containers could be more useful than you could ever think. It literally means having your own little space all for yourself. Your house, no matter how bizarre it could be to other people, is an extension of yourself. So, make sure that you are comfortable with it. Sometimes, being different is what it takes for you to find what you truly want. And as you build the foundation of your dream home, remember that you are making memories as well. Make the best extension of yourself, your house, in the lot for sale you’ve bought in a better community like Bacolod City. The modern world that we know has slowly transformed physical and manual labor into a less tiring task through the proper application of technology. It’s amazing if you think about how towering building, gigantic stadiums, and state-of-the-art facilities spawn from the ground and get finished in just a few days whereas, ages ago, it would take months—even years for them to get accomplished. The same effect can be observed in the fields of agriculture, aeronautics, engineering, manufacturing, broadcasting, multi-media communication, transportation, advertising, and other fields. With enough energy to power up the machineries and equipment that are used in these fields, the possibilities of progress would be limitless. But usually the power sources that fuel the equipment and machineries have their limitations. Some even produces harmful effects to the environment and human health. In fact, global warming and the thinning of the ozone layer are greatly associated to the abuse of these power sources. Though we are entering an age wherein we are leaning more to the use of renewable and safe sources of energy, non-renewable energy sources such as coal and oil are still big players in the market and the power majority of the industry. If we put into consideration the positive and negative attributes of the existing power sources in the world, an ideal power source would be the one that can produce energy without tiring and degeneration – an uninterruptible power supply. But aside from that, it should not be easily affected by natural phenomena, is not harmful to the environment, is easy to handle and maintain, and cheap. Sadly, this type of power source is yet to be discovered. Such a thing, for now, can only exist in fictional stories. The undeniable need for this kind of power source has pushed the creativity of human minds on the possibilities if such uninterruptable power supply would be attained. And you would be surprised to know that such idea has become the main plotline of some of the biggest blockbuster films of our time. Let us review some of these amazing movies and the make-believe power sources that pop culture has come up with. The Tesseract, The Marvel Universe -- This fictional power source is also known as the cosmic cube. If you have been following the movies, you will know that this piece of rock has an immense role in the up and coming Avengers movie, the Infinity War in 2018. The Tessaract was originally brought to Earth by Odin. Being a source of unlimited energy, it has been subjected to many experiments in an attempt to harness/duplicate its power. Dilithium, Star Trek-- In the fictional universe of Star Trek, the search for the unique mineral Dilithium has always been a recurring plot element. This piece of mineral is an essential power source for interstellar travel. Dilithium creates plasma that is used to power up warp drives which allows starships to travel faster than light. Unobtanium, Avatar--
Apparently, the blockbuster hit Avatar has its plot revolving for the search of an energy source that is essential for the survival of the human race. The Unobtanium is a highly valuable mineral found in. It does not just provide the Earth’s 22nd century power need but it also enables interstellar travel. Gingivitis, an inflammation of gums, is the initial stage of gum disease and the easiest to treat. Yes it is the easiest! The direct cause of gingivitis is plaque. Plaque is the soft, sticky, colorless film of bacteria that forms constantly on teeth and gums. Some of the classic signs and symptoms of gingivitis includes red, swollen, tender gums that may bleed when you brush. Other sign is that gums have receded or pulled away from your teeth, giving your teeth an elongated appearance. Gum disease can cause pockets to from between the teeth and gums, where plaque and food debris collect. Hopefully we’ll not need any gum treatment in the future. Here are seven home remedies you can try to treat gingivitis. SALT Salt can be found on every home, right? I will bet that you have it! Slat is very effective remedy for gingivitis. Why? Due to its antiseptic and antibacterial properties! Salt can help treat swollen and inflamed gums. Also, it draws infection out of any abscesses and inhibits the growth of bacteria in the mouth. How to do it? Add half a teaspoon of salt to a glass of lukewarm water. Use this homemade saline solution to rinse your mouth once each morning and once each evening until the swelling of your gums is reduced. OIL PULLING A very Ayurdic practice, oil pulling is a popular practice that can help reduce bacteria which cause gingivitis. It can reduce plaque, strengthen gums and help maintain good oral health. How to do?
NOTE: Please do not swallow the oil BAKING SODA Baking soda is our teeth and gums friend. It is a popular gingivitis remedy. What it does is to neutralize the acids in the mouth, thereby, reducing the risk of tooth decay and gum disease. It also works as a natural antiseptic to help prevent infections. How to do it?
ALOE VERA Aloe vera has antibacterial and antifungal properties that are very effective against gingivitis. It helps in preventing bacteria accumulation that cause plaque leading to gingivitis, and relieve pain and soothe inflamed teeth and gums. How to use it?
GUAVA LEAVES These leaves are considered effective for providing relief from toothaches and gum disease due to their antioxidant, antimicrobial, anti-inflammatory and analgesic properties. Guava leaves contains guaijaverin acts as an antiplaque agent. How to use it?
PEPPERMINT Peppermint has its unique antibacterial and antiseptic properties that are used in gingivitis treatment. It can also reduce inflammation and bacteria that cause bad breath. How to do?
TEA TREE OIL
Tea tree oil has these antibiotic and anti-inflammatory properties that are recommended for treating chronic gingivitis. Tea tree oil gives quick relief from irritated and inflamed gums. Use tea tree oil toothpaste to brush your teeth. If there is no available tea tree toothpaste in your area, just add a drop of tea tree oil to your regular toothpaste. Never swallow tea tee oil, it may cause stomach irritation and diarrhea. Settling down is a matter which concerns almost everyone who wants a build a family. It may sound contradicting but it’s an individual’s continuously growing need that is the root for the desire to settle or choose a lesser costly option (like living with parents or renting space). Some may say that investing in a house is a better idea than renting an apartment or a condo in the residences at greenbelt, for instance.
How about you? Do you mind living in your so-called own home or would you rather spend a little more time renting a condo in the residences at Greenbelt, or anywhere in Makati (the Metro’s center of luxury)? Living in a house and living in a condo are two different things, but they share one purpose. A house of your own and a condo unit for rent are both physical structures where you could settle down, and they both have their own advantages and disadvantages (that always depend on your current situation). Having a house of your own means you have all the authority, as well as the responsibility, of all the things inside your house. You want to paint your door blue, no one will tell you otherwise. You want to fence your backyard, you have all the authority. You could easily make adjustments in your own house’s rooms. You could literally make it your own little world. But as well as the prime authority you have, the responsibility of taking care of your house basically lies on your shoulder. This responsibility includes paying the mortgage, and as well as saving enough money for upfront costs such as the deposit and legal fees and ongoing costs including maintenance and insurance costs. In addition, you have the freedom to choose a community to live in, thus, you take the responsibility to check on the community’s proximity and accessibility to work, school, and market. On the other hand, living in a condo unit for rent in the residences at Greenbelt, Malate, or Quezon City opens opportunities for career growth and development. While you have your own unit, you aren’t allowed to do great changes to your unit’s design since it may affect other units. However, you have the access to the condominium’s amenities and other great features. Since, a lot of career opportunities are around Metro Manila, a condo unit for rent in the residences at Greenbelt is a good location to be in the center of Makati especially for young bachelors making a living for their future family. You also don’t need to worry too much about safety because there is strict security inside condominiums. However, whatever you choose should always reflect or at least go well with your emotional, mental and financial situation. Owning your own home and renting a condo unit could be both be good places to settle down; perspective is everything. Identity, indeed, is important to any organization. A corporate uniform is one of its embodying elements in the Philippines. That’s why choosing a supplier for your company’s corporate uniform is like choosing whom to handle your identity.
Well, of the hundreds of possible corporate uniform supplier in the Philippines, there are a set of standards you need to keep in mind when designing both aesthetics and functions of a uniform. Corporate Uniform Teamwork. Since, corporate uniforms, one way or another, becomes the company’s “physical identity”, it is good to cultivate cooperation with your chosen corporate uniform supplier in the Philippines. Do not forget that it isn’t just the design lay-out or the kind of thread used that is really important. Work with a team or supplier who’s able to cut down a piece of cloth tailoring your company’s custom needs. Each color and seam could subtly (but delicately) affect company’s image. How? Well, if you have overlooked the making of your company’s corporate uniform and wasn’t able to check the end-product’s unity with your company’s goal and vision (plus, its similarity and difference to other company’s) you might end up with something generic that no one can really tell apart from others. So, it would be better to pick a corporate uniform supplier who is willing to work hand-in-hand in your company’s team. Keeping this in mind would keep you way closer to the right supplier in the Philippines. Drive and passion. Working for a company’s veracity, goals and visions for a couple of years is a trait of employees that must be retained. Your company’s high regard for quality of work could be reflected on the quality of your corporate uniforms. So, pay attention on the suppliers’ passion in doing their job. Find a supplier whose passion for the craft is the same as yours. As the corporate uniform serves as the physical component in the company’s identity, a lot of hard work lies behind its making and its meaning. Choosing a corporate uniform supplier who’s driven enough to finish each uniform (from the start until the last piece) with the same and best quality reflects on both how people see the company and how employees see themselves. Wondering how you would learn these things from your supplier’s end? Check on the smallest commitments they have. It starts from how they would answer your questions as a client. It then streams down to the supplier’s ability to make your company’s idea into something real and tangent, in the form of a corporate uniform. Conclusion Corporate uniform draws character to the individual wearing it. How individuality is asserted by the person wearing the corporate uniform is something that sets their differences. For a company searching for a corporate uniform supplier in the Philippines, it is good to keep a set of standards for these will make employees more imbibing of the corporate uniform’s meaning and ultimately, of the company’s mission and goals. Might read: Embroidery: from Free-hand to Computerized Many are competing to be hailed as the best golf course in the Philippines. The current number of courses in the Philippines is over 90 based on the list posted by worldgolf.com. To get you started, philippines-travel-guide.com provided a brief list of courses you can try like the Sherwood Hills Golf Club in Trece Martires, Cavite; Camp John Hay Golf Course in Baguio; or the Fairways & Bluewater Golf Resort Boracay. Yet no matter how many golf courses have been built, only a select few could afford this kind of sport.
What is with golf that people are willing to spend money on it? Is it because of its laid-back nature of playing? Is it the feeling of pomposity and grandeur a golfer experiences while walking on lush green fields? Maybe because of its tranquil and peaceful environment which is a far cry from the humdrum of the corporate scene? Surprisingly, even though it may cost you several thousands of pesos, golf has loads of benefits that any best golf course in the Philippines could offer. Just like any sport, playing golf has mental and physical benefits as enumerated below. Strengthens muscle and endurance You may never notice but during a friendly bout of golf with your peers you’ve already covered three to four miles while transferring from one hole to another. Keep this up and you could improve muscle tone and endurance by simply walking on a course with different terrains. Burn calories Walking is the simplest and easiest form of exercise. But playing golf is more than walking in green fairways. According to an article in huffingtonpost.com, golfing in an 18-hole course while carrying your own bag burns 721; using a pull cart burns 718; with a caddy burns 613; and riding in a cart burns 411 calories. Reduces stress Why is golf a perfect stress-buster? Maybe it has something to do with the greenery. Sensationalcolor.com says the color green “is calming, stress-relieving, and invigorating.” Furthermore, it is the color of balance and harmony and can, therefore, be helpful in times of stress, as stated by colourtherapyhealing.com. This is simply by looking at the different shades of green of the best golf courses in the Philippines. Other than blue, green is the second coolest color. Socialization and networking Golf can be a friendly or competitive sport. Instead of bonding over caffeinated drinks or going to cafes with your colleagues, a golf course sets a neutral ground to relax and unwind. You will not only catch up with your friends but you could stretch your muscles as well. This is also a chance to meet top executives or influential people who spends their free time playing golf. It is an avenue to expand your network all in the name of good company and good game. Improves concentration and focus In a world where we are constantly interrupted by incessant notifications from the various social media sites we’ve signed up to, concentration or the ability to focus on one task is getting more difficult. Through golf, focus and concentration could be regained. Golflink.com states that golfers have to learn how to focus on the shot and concentrate on the fundamentals of their swing, or else, they won’t be able to play successfully. Low risk of injury Golf is one of the sports with the lowest rates of injuries. It is a perfect pastime for the elderly because it is a non-strenuous activity. Moreover, it is a non-contact sport and doesn’t have to use so much force or strength. However, don’t forget to do warm-ups or stretches on your back shoulders and arms before playing, Better Health Channel advises. Mental workout It is not as simple as swinging the club and hitting the ball. You need to carefully analyze the distance of the hole, the alignment, the direction of the wind, the elevation of the course and other things a golfer must consider to score a birdie. According to Brian Short, a golf instructor at Penn State University, says in an article on college.usatoday.com, golf is “… about patience. It’s one of the games you can never perfect.” Accuracy is a must. |
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